Top 5 UX Blog Articles From 2015

January, 12 2016 | Events & News, News

 

 

Last year was a great year for Key Lime Interactive. Not only did we grow our team and clientele, we also hit the ground running with our blog. We got a new design and filled it with a vast amount of topical articles. You can find lots of UX tips & tricks, but we also wanted to focus on the fun stuff, too. The usability of athletic footwear, anyone?

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PRESS RELEASE: 2015 Cruise Competitive Benchmark Reports

Norwegian Cruise Line Continues to Provide a Great User Experience; RCCL, Princess, Holland America and Disney Close Behind

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Key Lime Interactive Named Inc. 5000 Fastest Growing US Company

August, 13 2015 | Awards, Events & News, News

Inc. magazine ranked Key Lime Interactive NO. 930 on its 34th annual Inc. 5000, an exclusive ranking of the nation's fastest-growing private companies. This positions them as the highest ranked usability firm. The list represents the most comprehensive look at the most important segment of the economy—America’s independent entrepreneurs.

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PRESS RELEASE: Competitive Report Reveals Which Last-Minute Hotel App Ranks #1

No Reservations? No problem - Competitive Report Reveals Which Last-Minute Hotel App Ranks #1
Key Lime Interactive has expanded their Competitive Report portfolio with a new Competitive Index report for last-minute hotel apps. The report identifies which of sixteen travel industry booking agents and OTA's best meets consumers self-defined needs.

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PRESS RELEASE: Enterprising Women Magazine Announces 2015 Enterprising Women of the Year Award Winners

May, 28 2015 | Awards, News, Events & News

Enterprising Women Magazine Announces
2015 Enterprising Women of The Year Award Winners
Prestigious Awards Program Recognizes World’s Top Women Entrepreneurs

RALEIGH, N.C. Feb. 9, 2015 – MonicaSmiley, publisher and CEO of Enterprising Women magazine, has announced the winners of the 2015 Enterprising Women of the Year Awards, an annual tribute to the world’s top women entrepreneurs. Honorees will be recognized at the 13th Annual Enterprising Women of the Year Awards & Conference, Sunday, March 29 to Tuesday, March 31 at Disney’s Grand Floridian Resort & Spa in Lake Buena Vista, Florida.

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ESPN Revamps Their Web Design - Data Driven or Data Informed?

For all you sports fans I'm sure you've seen and formed an opinion about the new ESPN responsive website. Most of the comments I've seen have been negative. In fact, most site visitors who have expressed their dislike for the redesigned site have done so in a very colorful way:




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The Truth Behind 'The Dress' That Made Headlines

March, 16 2015 | News, Events & News

A few weeks ago, many of us woke to a media firestorm surrounding the question, ‘What color is that dress, gold and white or blue and black’? While many shrugged and said, ‘who really cares’, there were those of us who thought of it as a fun and interesting discussion to follow, especially those of us who find the topic of color perception to be fascinating. While in this instance it seems that the dress patterning and differences in lighting may have both played roles in the variant dress color, we should also consider color perception. The simple fact that much of how we experience color is subjective, that is to say, that color resides within the realm of human sensation.

As it turns out, two things are certain; first, color vision is a complex topic and second, it is one that most of us don’t really think much about. Yes, we might delight in an especially lovely color or proclaim to others that of which is our favorite color but we rarely, if ever, wonder or question how it is that we ‘see’ color.

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Key Lime Interactive: Core Values, Mission and Vision Statements

February, 10 2015 | News, UX Strategy, Events & News


We had the opportunity over the past couple months to better define who we are as a company and what we represent. What do we stand for? Key Lime Interactive is pleased to announce our new vision for the future and the values that def who we are at the core.

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Happy 6th Birthday, Key Lime Interactive!

February, 10 2015 | News, Events & News


They say time flies when you're having fun, but it really flies when you spend your days solving business challenges with smart targeted research. Key Lime Interactive started as just an idea that our CEO, Ania Rodriguez, was inspired at a UX conference to start her own firm by a strong professional woman. Today, Key Lime Interactive works with some of the world's leading brands to uncover new ways to bridge the gap between user needs and business goals. You may know the story of how our company started, but it sprouted from the idea that if you have a dream and you put your mind to it you can succeed at anything.

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Big Design Talk - Produce Like Picasso

Produce like Picasso

We all know Pablo Picasso and we all know he was a genius. Primarily known for his role establishing Cubism, he was also an efficient artist. He brought this discipline to each of his artistic periods including Traditional, the Blue Period, the Rose Period, his African-Influenced work, Neo-Classicalism and Surrealism. His innate talent and unstoppable drive meant that he produced an average seven new pieces of art every day. Today we have over 147,800 completed works of art from this amazing artist. At this point you may be comparing your own productivity to Picasso's his jaw dropping feat; try not to feel too bad about yourself. There was a method to his madness.

The presentation was not a Picasso art history lesson, but rather a lesson on how to apply this work ethic to your daily tasks. How can we apply Picasso to our work? Brian Sullivan and J. Schuh presented their findings on how the average worker can apply these Picasso techniques to achieve success.

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