There have been breathless articles written about how virtual or augmented reality is going to change everything for decades. Virtual Reality (VR) hardware (often glasses or goggles) allow the user to interact with a computer-generated immersive environment, where Augmented Reality (AR) devices overlay information onto the world without the processing power requirements of virtual reality. Costs are down, bandwidth is up, but it’s 2019, and with few exceptions, what Adam Draper of Boost VC calls “digital reality” remains a technology in search of a killer app.
As our technological devices keep changing, we see that physical buttons are being replaced with smooth touch screens that instead invite users to tap, swipe, drag and more. Users are able to navigate and control their interface without having to rely on pushing physical buttons. Nowadays, as users, we are more and more interacting with devices by using gestures as opposed to pushing any kind of button. But, does that mean physical buttons are disappearing? And is this a good or bad change for users?
Interaction with a product through a digital interface has become the standard across the industry, whether through a mobile app, desktop software, website, etc. it is the go-to for companies when creating a product to solve a problem. This is the reality we live in, but often users are not looking to add another interface or step to their routine. Users are instead looking to simplify a process. Zero UI looks beyond screens as the go-to solution and over to what would be a more natural and passive solution within a process to solve a problem. Not every process or product should be replaced by Zero UI. The design thinking behind Zero UI should be to approach every problem with it as a possible solution, but not the only solution.[Read More]
Virtual Reality today is truly off-the-shelf – the tools required for developing, disseminating and consuming a VR experience is available, accessible and affordable. This progress has enabled not only programmers but also technology novices to create significant immersive experiences. However, one of the major pieces missing in this field is a robust design and evaluation methodology that ensures that the experiences we create are not only immersive and interactive but also impactful.[Read More]
In September, Key Lime Interactive presented a user testing study (N=12) on the post-match statistics screen of PUBG mobile at the Games UX Summit in Vancouver, hosted by EA. During our presentation, we provided design considerations and opportunities for improvement for the post-match screen, drawing best practices from other games from mobile and PC platforms. For example, comparing to PUBG mobile, Warships Blitz (iOS, Android) provides a more detailed and accessible post-match screen, organized so that it serves players of different types.
As UX Researchers and Designers, we work hard to have empathy and understand all different kinds of user groups. By understanding differences between groups, we are able to design technology that caters to user’s wants and needs. Two interesting groups to consider when designing products are Millennials and Baby Boomers because of the way they use, view, and evaluate technology is very different and is crucial when designing a product.[Read More]
Chatbots are an AI-controlled program that is designed to simulate human conversations by engaging in a typical chat flow. Users are able to interact with a Chatbot and receive immediate feedback through voice or text interactions with the program. Chatbots are used by many companies to quickly interact with their customers and help provide the user with information in a quick and effective manner.
We’ve discussed various design processes such as design thinking and design feeling, but we have yet to discuss the design process that focuses on the user from beginning to end. While this may seem silly to state, often time the design process is focused on trying to convey a certain message or goal, and the way in which the user can interact with that sometimes falls secondary. This isn’t for lack of interest in the user, this often time happens because the design process is fueled by peoples creative ideas and creating emotionally meaningful concepts. So how do we effectively tighten the reins on this creative process to make sure that the user remains the focus?[Read More]
Technology has created an era of immediacy within our society: users expect their interfaces to give them immediate indicators that they are on the right track or their task has been completed. If users are unable to get that immediate feedback, they can become frustrated or abandon a task. Additionally, users like feeling engaged when they interact with an interface; rather than just interacting with a rigid interface. Creating small moments of interaction between the user and the interface helps to create an overall enjoyable user experience. How can this be accomplished through something so small that it does not take away from the overall interface? This is where microinteractions come into play.[Read More]
Many people will look at a UI design and think that the color choice comes from the preference of the designer- what they thought would look the best for the given project. While sometimes this may be the case, colors are often chosen carefully and with intention. Why? Color has been proven to have a great impact on the mood and behaviors of individuals and as a result, the overall success of a product, design or web page can rest on the colors that are chosen.