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     Today more than ever, mental health is taking the front position in the conversation about well-being within companies. In a recent poll conducted by KFF, nearly half (45%) of adults in the United States reported that their mental health has been negatively affected by COVID-19. Some of the main causes of stress mentioned were the health and the economic impact of the virus. However, some alarming data regarding mental health in the workplace emerged also before COVID-19, indicating that this is not a new issue. 

What is Journey Mapping?

A journey map is a visual map that tells the emotional and behavioral story of the user’s or customer's journey through different touch points. Touch points can be defined as any point of contact where the user interfaces with other people or systems. The exercise of simply identifying all of the different user touch points is often a very eye opening experience because it gives an organization a chance to walk in the user’s shoes as a group. That’s empathy!

Whether you ask patients, physicians, or administrators, they all have the same overall opinion of the healthcare system. “It's all over the place.” Your typical radiologist and primary care physician likely have complete different workflows, communication channels, and software systems to document a patient’s care and clearly don’t communicate to each other.

 
Just as smartphones and tablets displaced the once-dominant PC, wearable technology has begun to take over the tech-scene. They have been projected to reach $4.5 billion in revenue this year and $53.2 billion in global retail revenue by 2019 (Juniper Research). These devices are popping up everywhere from smartwatches, fitness bracelets, and even smart-clothing and jewelry, but what if your wearable gadget could potentially save and/or prolong your life?

For a growing number of seniors in the US, finding information on Medicare Supplemental Insurance is crucial, yet difficult. Using the UserZoom remote quantitative tool, we were able to analyze the online user experience when searching for this information on the web.

Furthermore, we conducted a benchmark study to gain meaningful statistics such as ease of use, satisfaction, productivity, etc. on Kaiser Permanente, Aetna, United Healthcare, and Blue Cross / Blue Shield websites. UserZoom teamed up with Key Lime Interactive to perform this study. We will be hosting a webinar to share these results.