More and more the world of banking and investing is moving into the online and technological world. Terms like “cryptocurrency” and “bitcoin” have steadily been gaining popularity as user’s are finding ways to handle their finances in a way that matches today’s fast-paced, digital world. In relation to online financial going ons, another term that is gaining a lot of recent attention is “blockchain”. Blockchain is not a new term, but it is generating increasing buzz since they will have a massive impact on the future of online banking, investing, digital identity, and more. While blockchain is not a new concept, it is still in its exploration stage in terms of how exactly it will be designed and applied.[Read More]
One of the big buzzwords circling UX and tech circles lately is “robotics process automation” or RPA for short. Robotic process automation is a big fancy way of talking about the process of using “software robots” or other specialized computer programs as a way to have repeatable business processes become automated, standardized, and ultimately, something that no longer has to take up actual human bandwidth. If you are reading this and thinking to yourself that this sounds like the beginning stages of allowing the robots to take over, have no fear. This is where user experience research and design comes in to save the day.
In collaboration with Priscilla Lim.
User experience research and design is a hugely collaborative process; it involves a research team, a design team, project leads, clients and more. A large part of this collaborative effort lies in being able to get stakeholders to engage in the UX process. Stakeholder engagement is something that should be sought after as soon as stakeholders have been identified in order to ensure that they are engaged in the project every step of the way. They can provide rich insights and context about a project or product that equips UX teams with the necessary background they need to get started. Stakeholder engagement is something that should be seen as a key part of the UX process, rather than an afterthought. For this article, we’ll focus on engaging stakeholders in research. So, what are some of the ways to engage stakeholders in user experience research projects?[Read More]
Being a full-service UX research agency, Key Lime employs researchers take pride in wearing many hats. The versatility of our researchers is what allows our staff to be nimble and adaptable in tailoring our services to every client. Part of training at Key Lime includes brushing up on skills that haven’t been flexed in a while or might benefit from being stronger. Last week, our researcher Mindy Eng spoke withJess Gamble, a client relationship management expert, about her pro-tips as an account director working with clients around the world.
The majority of us have probably fallen subject to those pesky notifications telling us that we have run out of our Cloud storage space. We also get the reminders that we have the option to purchase more Cloud storage space. But what happens when everyone is buying and utilizing this seemingly endless Cloud space? We begin to run out of this limited “Cloud Space”, and as a result, companies are having to realize that there isn’t much growth and opportunity left in the Cloud space for them to utilize. So what exactly does that leave us to work with? Introducing: the edge.[Read More]
As UX Researchers and Designers, we work hard to have empathy and understand all different kinds of user groups. By understanding differences between groups, we are able to design technology that caters to user’s wants and needs. Two interesting groups to consider when designing products are Millennials and Baby Boomers because of the way they use, view, and evaluate technology is very different and is crucial when designing a product.[Read More]
Augmented reality (AR) consists of a “live” view of the real world that has aspects of it that are “augmented” by a computer-generated input such as a sound, video, graphics, haptic feedback or GPS data. Augmented reality is beginning to make its way into mainstream platforms, such as Snapchat. As AR has been increasing in both its popularity and usage, we are now seeing the ways in which it can be used in a variety of different ways and platforms.[Read More]
Creating an effective checkout experience is hard to do. Several of our top clients have come to us to better understand why many of their users drop-off when they are in the checkout workflow. Despite major gains in usability, the average checkout abandonment rate still hovers between 60 – 70%.
With one fifth of the world’s population, China’s market is divided into Mainland China, Hong Kong, and Taiwan. Hong Kong and Taiwan are considered distinct markets within Greater China, as each have their own spoken and written language. Therefore, products looking to meet the needs of these two markets will have different creative, design, and language considerations. How these customers interact with your products or services from end-to-end can vary quite significantly between these populations and the majority that resides within Mainland China.